Build Trust With Customers To Increase Your Magento Website Conversion Rate

The businessmen owning a Magento e-commerce store may encounter sales problem inspite of having an appreciable number of visitors. The visitors number clearly indicates the success of the website to a larger extent. Further, to succeed in an interaction with the clients and thereby increase the conversion rate, the businessmen ought to ensure and implement certain features for his website. Some of the key points are as explained below.

A] Check your store policies
Leaving behind the window shoppers, the prospective customers look for return policies, contact details for service related issue clarification, post-sale services apart from the quality and competitive pricing of the products. One must be cautious and clear about the projected policies in the website.

B] Be professional yet look personal
People trust people. It is beneficial to have an about us page, team members photos and names, a well-developed contact page, customer testimonials in the form of text, audio or video, news section, and, etc.

C] Flexible shipping options

Offer free shipping as it is the latest industry standard. Extend your shipping services to foreign destinations to cover a wide range of customers. 

 Original content resource : http://goo.gl/VW8YmM



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